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One of the reasons that big retail chain stores who can put more resources on sales and marketing is that they have equipped with Electronic shelf labels (ESLs), and integrated the smart labels and IoT technology with their own systems.
The magic move is like this: in seconds, all the labels are updated with the latest data from head office with no failure; in weeks, all the stores have saved a lot of working time and cost; in months, all the extra margins are secured by the whole new solution and higher customer satisfaction from shelves.
Electronic shelf labels (ESLs) bridge the gaps of challenges for in-store management, and is the milestone for New Retail. Electronic shelf labels (ESLs) start a happy journey for customers who want to be more engaged into the shopping environment and benefited from deeper interactions with stores.
At digital product stores, high unit price and insufficient product details used to be a big barrier for on-site shopping.
Electronic shelf labels (ESLs) is such a progressive step for shop owners to display and demonstrate plenty of specifications within seconds. And it’s so much easier for customers to choose and buy from similar models of different functionality.
It will be a pleasant journey for customers when they can acquire enough product details and hidden benefits through Electronic shelf labels (ESLs), and confirm what they really need in a shortened buying process.
Electronic shelf labels reduces paper usage drastically and makes warehousing much easier than before:
well connected to ERP systems, fully displayed item info, instant stock level update, and functional assistance of LED alert on the labels – with all those features, warehouse can be secured of improved inventory accuracy, stock-out risk prevention and cost control.
In an aging society, medicine is in fast growing needs for people, thus drugstore plays a crucial role in modern retail industry.
Electronic shelf labels (ESLs) is just the right approach to merchandise medicines more carefully and rigorously, and expose necessary information like side effects, contraindication, and a lot more that customer should have known on the shelves.
Beyond that, Electronic shelf labels (ESLs) is also fundamental to IoT system optimizing drug stores’ sales performance by accurately catch shopper’s needs and quickly adjust stock for market demands. No doubt, Electronic shelf labels (ESLs) has started the digital revolution across drug chain stores.
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